One of the areas that Augmented Reality is most suited for, is in decorating homes & offices. So the questions arises – “Why Augmented Reality for Furniture Stores”?

Benefits to the retailer/brand:

  • Getting the customer to spend more time with the brand. Getting them actively engaged with a brand appeals to the customers senses
  • It helps with leaving a positive impression with customers
  • Its not just about information, but providing an experience for customers to access that information
  • There are times when its not possible to display the entire stock in the store – due to lack of display space. This helps brands display all their products. This in turn helps with clearing of dead stock as well
  • If the experience is positive, the word spreads and helps bring in more footfalls
  • The retailer is able to create a catalog with different products options being displayed – and can be done in real quick time
  • Helps with faster conversions. For example, a family looking at buying some furniture – one member of the family would visit the store, experience the product and may then want to get suggestions from the other family members. Without having to go to the store again, they can decide the color options, how it would look in their rooms, etc. This certainly helps make faster purchase decisions

Benefits to the customer:

  • It takes the imagination out and helps customers visualise in real-time how various product combinations would look
  • The chances of the customers regretting a buying decision are slightly lowered because of this
  • The customer is able to get suggestions from a lot more people, before they can make a buying decision – by sharing on social media quite easily

If you would like to know more about how Augmented Reality can help your business, please visit FlippAR.com

 

Watch a demo video of how Augmented Reality for Furniture stores would work

Video of Augmented Reality for Furniture

 

 

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